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[25bb007274] Expert Statement Fossil Tourism Advertisement

Commissie Bouwen, Wonen en Buitenruimte (2022-2026) 8 oktober 2025, gemeente RotterdamBij agendapunt: Initiatiefvoorstel Morkoç over een verbod op fossiele reclames (25bb004872)6.182 woorden

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Expert statement on banning tourism fossil fuel advertisements from public spaces

Harald Buijtendijk*, Eke Eijgelaar*, Paul Peeters, Bas Amelung, Alberto Amore, Bailey Ashton Adie, Martin Balas, Scott Cohen, Cenk Demiroglu, Martijn Duineveld, Robert Fletcher, C. Michael Hall, James Higham, Gijsbert Hoogendoorn, Edward H. Huijbens, Ko Koens, Reint Jan Renes, Jarkko Saarinen, Wolfgang Strasdas, René van der Duim April 2025

AUTHOR INFORMATION Corresponding authors Dr. Harald Buijtendijk - Centre for Sustainability, Tourism & Transport / Sustainability Transitions research group, Breda University of Applied Sciences, Breda, The Netherlands, buijtendijk.h@buas.nl Eke Eijgelaar - Centre for Sustainability, Tourism & Transport, Breda University of Applied Sciences, Breda, The Netherlands, eijgelaar.e@buas.nl

Authors Paul Peeters - Centre for Sustainability, Tourism & Transport, Breda University of Applied Sciences, Breda, The Netherlands; Cultural Geography Group, Wageningen University & Research, Wageningen, The Netherlands Bas Amelung - Earth Systems and Global Change group, Wageningen University & Research, Wageningen, The Netherlands Alberto Amore - Geography Research Unit, University of Oulu, Oulo, Finland Bailey Ashton Adie - Geography Research Unit, University of Oulu, Oulo, Finland Martin Balas - Eberswalde University for Sustainable Development, Eberswalde, Germany Scott Cohen - Research Centre for Tourism, Sustainability and Well-being (CinTurs), University of Algarve, Faro, Portugal Cenk Demiroglu - Department of Geography, Umeå University, Umeå, Sweden Martijn Duineveld - Cultural Geography, Environmental Sciences Group, Wageningen University and Research, Wageningen, The Netherlands Robert Fletcher - Sociology of Development & Change Group, Wageningen University & Research, Wageningen, The Netherlands C.

Michael Hall - Department of Management, Marketing and Tourism, University of Canterbury, Christchurch, New Zealand; Department of Marketing and Tourism, Linnaeus University, Växjö, Sweden; Taylor's University, Subang Jaya, Malaysia; University of Johannesburg, Johannesburg, South Africa James Higham - Department of Tourism and Marketing, Griffith Institute for Tourism, Griffith University, Brisbane, Australia Gijsbert Hoogendoorn - Department of Geography, Environmental Management and Energy Studies, Faculty of Science, University of Johannesburg, Johannesburg, South Africa Edward H. Huijbens - Cultural Geography, Environmental Sciences Group, Wageningen University & Research, Wageningen, The Netherlands Ko Koens - Inholland University of Applied Sciences, Rotterdam, The Netherlands Reint Jan Renes - Faculty of Social Science and Law, Psychology for Sustainable Cities research group, Amsterdam University of Applied Sciences, Amsterdam, The Netherlands Jarkko Saarinen - Geography Research Unit, University of Oulu, Oulo, Finland Wolfgang Strasdas - Centre for Sustainable Tourism (ZENAT), Eberswalde, Germany; Eberswalde University for Sustainable Development, Eberswalde, Germany V.R. van der Duim - Wageningen University & Research, Wageningen, The Netherlands

INTRODUCTION This expert statement was submitted to the municipal executives of The Hague, to support the decision of the city council of The Hague to ban all fossil fuel advertisements from public spaces, and in view of the preliminary relief proceedings requested against it by the Dutch Association of Travel Agents and Tour Operators ANVR and TUI Netherlands. These preliminary relief proceedings took place in the District Court of the Hague on April 11, 2025. The ban defines fossil advertisements as “advertising about fossil fuel products and services, holidays involving air travel, flight tickets, fossil electricity contracts, cruise travel, or cars with a fossil or hybrid engine”. This document contains the statement, a substantiation, and the original list of signatories.

EXPERT STATEMENT We – the signatories of this statement – are scientists and tourism experts. Between us we hold decades of experience in studying tourism’s climate impact and ways to reduce this impact. We fully support the decision of the city council of The Hague to ban all fossil fuel advertisements from public spaces. The ban defines fossil advertisements as “advertising about fossil fuel products and services, holidays involving air travel, flight tickets, fossil electricity contracts, cruise travel, or cars with a fossil or hybrid engine” (Overheid.nl, 2024). We note that this decision is fully aligned with the recommendations of four different, renowned scientific bodies in the Netherlands: the Council for the Environment and Infrastructure (RLI, 2023), the Scientific Climate Council (WKR, 2023), the Netherlands Environmental Assessment Agency (Hanemaaier et al., 2023), and TNO (Paradies & Brink, 2023). Each of them independently advised the Government of the Netherlands to implement a ban on advertisements for carbon-intensive products.

We also note that a council of 12 social scientists and ethicists reached the same conclusion in independent advice to the House of Representatives of the Netherlands: fossil fuel advertisements block the transition to a sustainable society; a ban on fossil fuel advertisements stimulates sustainability transitions (Bouman et al., 2023). The The Hague ban is found a pivotal signal of rejecting the normalisation of fossil fuel promotion, whilst not restraining consumer freedom. This appears to induce a comparatively broad public acceptability (Bouman et al., 2025). Finally, we note that international law experts conclude that a ban of fossil advertisement is lawful under Dutch and European Law (Kaupa, 2024; Venzke & Ankersmit, 2024). In this expert statement, we build on this sound evidence base, and consider the greenhouse gas emissions of the global tourism industry and this sector’s persisting inertia to step up its emission reduction effort. We state that a ban on advertisements for carbon intensive tourism products is a sound policy action, realistically timed to

push for real change and firmly in line with the latest science on tourism’s climate impact. We have summarised this evidence in five points: 1

Rapid and deep emission cuts are required in all sectors to secure a liveable future for all. For the tourism industry this means the immediate implementation of emission reductions so that it can accomplish its own pledge to cut tourism emissions in half over the next 5 years and reach netzero emissions as soon as possible before 2050: the Glasgow Declaration on Climate Action in Tourism.

2

Tourism is a main driver of climate change, notably due to the growth of aviation and – related – the distances that people travel. Rapid and deep emission cuts in tourism are therefore essential to secure a liveable future for all, with a key role for aviation.

3

In its current form, the continued growth of tourism cannot be aligned with the rapid and deep emission cuts required to accomplish halving emissions by 2030 and net-zero emissions by 2050.

4

Current tourism industry measures are completely insufficient to reach netzero emissions by 2050, nor halving emissions in 2030. Sustainable technological measures to reduce aviation emissions are not available at the required scale within this timeframe.

5

Tourism can only reach net-zero emissions by 2050 when available technological measures are combined with measures that limit demand for travel highly dependent on fossil fuels, i.e. travel products involving air transport and/or cruises.

We have substantiated each point in the appendix, explicitly addressing the persistent emission reduction impasse of the Dutch outbound travel industry.

APPENDIX 1

Rapid and deep emission cuts are required in all sectors to secure a liveable future for all. For the tourism industry this means the immediate implementation of emission reductions so that it can accomplish its own pledge to cut tourism emissions in half over the next 5 years and reach netzero emissions as soon as possible before 2050: the Glasgow Declaration on Climate Action in Tourism.

1.1

Limiting global warming to 1.5°C, as specified in the Paris Agreement on climate change (UNFCCC, 2015), translates into a 45% reduction of greenhouse gas emission from 2010 levels by 2030 and net-zero emissions around 2050 (IPCC, 2018).

1.2

Achieving net-zero emissions around 2050 requires rapid and far-reaching transitions across all sectors to secure a liveable and sustainable future for all: failing to do so will put millions of lives at risk (IPCC, 2023; Ripple et al., 2024; Rockström et al., 2023). Between 2030 and 2050, climate change is expected to cause 250,000 additional deaths per year. Reducing emissions, notably through better energy use and transport choices, can result in large public health gains (WHO, 2023).

1.3

A key commitment to accomplish rapid and far-reaching transitions in global tourism is the Glasgow Declaration on Climate Action in Tourism (One Planet Sustainable Tourism Programme, 2021). The Glasgow Declaration’s signatories have committed to halve tourism emissions by 2030 and reach net-zero emissions as soon as possible before 2050. Over 850 tourism organisations have become signatories (UNWTO, n.d.), including the Dutch Association of Travel Agents and Tour Operators (ANVR).

2

Tourism is a main driver of climate change, notably due to the growth of aviation and – related – the distances that people travel. Rapid and deep emission cuts in tourism are therefore essential to secure a liveable future for all, with a key role for aviation.

2.1

Scientific studies and industry reports – each using different parameters – show that tourism emissions have been growing much faster than the total emissions of the global economy in the decade up to the Covid-19 pandemic, contributing approximately 8% to 10% of global emissions in 2019 (Sun et al., 2024; TPCC, 2023; WTTC, 2024). Tourism therefore causes an increasing part of the world’s greenhouse gas emissions. Current

(2024) tourism emissions are on track to return to the 2019 / pre-Covid 19 levels (WTTC, 2024). 2.2

Tourism, thus, is a carbon intensive industry. It produces more emissions per dollar sales than the average across all economic sectors (tourism produces around 1 kg CO 2e per dollar spending, 25% higher than the global economy’s average, at 0.75 CO 2e) (Sun et al., 2022). If calculated for service sectors only, the CO 2e kg/$ ratio of tourism would be 5-10 times higher.

2.3

Aviation is the main driver of tourism emissions growth. Aviation is responsible for approximately 5% of anthropogenic global warming until date and contributes 2.4% of global annual CO 2 emissions (Grewe et al., 2021; Klöwer et al., 2021). The non-CO2 effect of airplanes, notably cirrus cloud formation and NOx emissions, could triple the current warming effect of aviation since 1945 (Lee et al., 2021). Passenger air transport is projected to grow with 4% per year. As other sectors decarbonise, aviation’s share of global emissions will increase, and cause 0.1 ◦C of global warming on its own by 2050 (Grewe et al., 2021; Klöwer et al., 2021).

2.4

The share of aviation in tourism trips has risen quickly during the past two decades, which has caused the total distance travelled to grow faster than the number of trips. This combination – the rapid increase of tourism air transportation and travelled distances – makes aviation the main driver of tourism emissions growth (Peeters & Papp, 2024; Sun et al., 2024). The emissions of tourism air transportation grow much faster than overall tourism emissions. Air transportation is now used for approximately 25% of all tourism trips, but produces approximately 75% of all tourism transportation emissions (TPCC, 2023). Albeit on a smaller scale, the same disproportionality applies to cruise tourism emissions (Gössling et al., 2024).

2.5

Travel products involving air travel and/or cruises exemplify entrenched carbon inequality. The produced desire (demand) for exotic travel experiences (requiring longer distance travel from, in this case, Western European source markets) and travel products that increasingly rely on aviation and luxury amenities have turned tourism into a carbon-intensive consumption category (Lenzen et al., 2018). Long-haul aviation and cruise trips can produce a carbon footprint that is a factor 10 to 20 higher than domestic or more regional holidays by train or car, with some surpassing average global annual per capita emissions (Eijgelaar et al., 2021). Visitors from high income countries use a high proportion of air transportation. 4% of the world’s population travelled

internationally by air in 2018; at most 1% of the global population are frequent flyers and produce more than half of the total air travel emissions (Gössling & Humpe, 2020). Visitors from and in low-income countries make limited use of commercial travel services (notably air transportation). Their travel generally involves the bare necessities (Lenzen et al., 2018). The Netherlands 2.6

Considering its relatively small population, the Netherlands is a disproportionate contributor to global tourism emissions. Total Dutch holiday CO2 emissions were 18.1 Megaton in 2019, and its share of total Dutch economy emissions grew from 8% to nearly 12% between 2002 and 2019. In 2019, the total contribution of CO2 emissions by Dutch holidaymakers constituted 11.8% of all CO2 emissions of the Dutch economy; holidays outside of the Netherlands produced about 86% of all Dutch holiday emissions (Eijgelaar et al., 2021).

2.7

The tourism emissions of Dutch holidaymakers also demonstrate carbon inequality. Between 2002 and 2019, the main driver of 25% tourism emissions growth of Dutch holidaymakers has been holidays outside Europe using air transport (see figure 1). In this period, the number of holidays increased at a much lower rate (+4.6%) than the total distance travelled on holiday (+57%). The main driver here has been a doubling of the number of holidays using air transport and of the total distance travelled using air transport. In 2019, air transport was used for 79% of the total holiday distance travelled, whereas holidays using air transport constituted 26% of all holidays that year and caused 64% of all holiday emissions. Holidays outside Europe using air transport make up 5-7% of the total number of holidays, but produce more than a third of all holiday emissions (Eijgelaar et al., 2021).

Figure 1: Dutch holiday emission trends by transport mode and degree of organization, 2002-2019. Source: (Eijgelaar et al., 2021)

3

In its current form, the continued growth of tourism cannot be aligned with the rapid and steep emission cuts required to accomplish halving emissions by 2030 and net-zero emissions by 2050.

3.1

The main drivers of tourism emissions growth are slow technology efficiency gains combined with sustained high growth of tourism demand (3.8% per year) (Sun et al., 2024). The rapid increase in tourism demand outstrips marginal efficiency gains. Technological improvements alone are therefore insufficient for achieving net-zero emissions in tourism (Gössling et al., 2024; Peeters et al., 2016; Peeters & Papp, 2024).

3.2

Carbon-intensive tourism transport – travel products involving air transport and/or cruises – is the main contributor to tourism emissions. Air transport is now used for approximately 25% of all tourism trips, but produces approximately 75% of all tourism transport emissions (TPCC, 2023). Similarly, growth rates of cruise holidays outpace accomplishable efficiency (emission intensity) improvements and make it impossible for this sub-sector to meet its own net-zero goals (Gössling et al., 2024).

3.3

To accomplish the Glasgow Declaration on Climate Action in Tourism, tourism therefore not only needs large scale implementation of all available emission reduction technologies, but should also stop the growth of air transport use and reduce the share of medium to long-haul air travel for the coming decades (Peeters & Papp, 2024; TPCC, 2023).

The Netherlands 3.4

Between 2002 and 2019, the rapid increase of emissions caused by holidays using air transport went hand in hand with a rapid increase of emissions by organised holidays: the latter even showed stronger growth overall (see fig 1). Many of these trips are purchased from tour operators or travel agencies as packaged products (sea cruises; long-haul holidays by plane; holidays to European sun-sea-sand destinations). As table 1 shows, these trips have the highest average carbon footprints because of the transport component (Eijgelaar et al., 2021).

Table 1: Share of components of Dutch holiday emission per organization type, 2019. Source: (Eijgelaar et al., 2021)

4

Current tourism industry measures are completely insufficient to reach netzero emissions by 2050, nor halving them in 2030. Sustainable technological measures to reduce aviation emissions are not available at the required scale within this timeframe.

4.1

Considering the continued growth of tourism, the obligation of all tourism firms to reduce their emissions to net-zero within 25 years is unachievable. At present, not a single destination or tourism subsector has achieved meaningful tourism greenhouse gas emission reductions. Also large tourism firms – despite significant resources – are not on track. Emission intensities improve but overall emissions continue to grow in all tourism subsectors, notably in aviation (Gössling et al., 2024).

4.2

Current observed action and incremental change in aviation is insufficient to achieve the climate goals as articulated in the Glasgow Declaration on Tourism and Climate

Action (Peeters & Papp, 2024; TPCC, 2023). Aviation lacks feasible emission reduction solutions available at the required scale to achieve net-zero emissions in time and the sector’s current emission reduction policies are found to be ineffective (Grewe et al., 2021; Mayer & Ding, 2023). The aviation industry and scientists have developed a range of specific aviation sector scenarios that explore different combinations of measures to align air transport with IPCC emission pathways that limit global warming to 1.5°C, as specified in the Paris Agreement on climate change. None of these scenarios project that aviation will accomplish net-zero emissions by 2050 without large-scale, out-ofsector interventions (demand reduction measures and wide-scale application of carbon capture and storage technologies (CCS)) (IATA, 2024; Peeters et al., 2024). CCS is highly controversial because of serious feasibility and sustainability issues and because it normalises dangerous overshoot of the safe limit of global warming (Rockström et al., 2023; Schleussner et al., 2024). The Netherlands 4.3

ANVR’s emissions reduction activities have been ineffective until date. ANVR has been declaring ambitions to reduce greenhouse gas emissions and participated in climate change mitigation projects since 2013. In a vision document published that year, ANVR states that the Dutch outbound travel industry makes maximum efforts to reduce its CO2 emissions (ANVR, 2013). ANVR participated in the development of a carbon management tool for tour operators (CARMACAL). Industry adoption of this tool has been very limited and tour operators used it to calculate offsets rather than implement emission reductions, seriously restricting CARMACAL’s impact (Buijtendijk et al., 2018; van der Duim & Keller, 2021). In 2023 ANVR presented a new sustainability ambition, in which it states to aim for immediate emission reduction to reach net-zero emissions by 2050 and substantial absolute emission reductions in 2030 (ANVR, 2023).

4.4

Despite all activities listed under 4.3, Dutch organised holiday emissions – a commonly advertised fossil fuel product category subject to The Hague’s fossil fuel advertisement ban (Overheid.nl, 2024) – grew by 94% from 2002 to 2019; more than Dutch holiday emissions involving air transport (+75%), overall Dutch outbound holiday emissions (+38%), and total holiday emissions (+25%) (Eijgelaar et al., 2021).

5

Tourism can only reach net-zero emissions by 2050 when available technological measures are combined with measures that limit demand for travel highly dependent on fossil fuels, i.e. travel products involving air transport and/or cruises.

5.1

Restricting continued growth and demand for air transport is unavoidable to align tourism with the Paris Agreement and accomplish the Glasgow Declaration on Tourism and Climate Action (Peeters & Papp, 2024; Sun et al., 2024; TPCC, 2023). The same – at a smaller scale – applies to cruises (Gössling et al., 2024).

5.2

Large tourism firms therefore need to develop new business models that do not rely on demand for highly fossil fuel dependent travel, i.e. travel products involving air transport and/or cruises, to be profitable (Gössling et al., 2024). Government policies should incentivise this transition and focus on demand reduction of emission intensive modes of tourism to align tourism with its own net-zero goals. Such measures are particularly urgent in relation to (long-haul) air travel (Gössling et al., 2024; Lenzen et al., 2018; Sun et al., 2024). The Netherlands

5.3

The majority of ANVR members have products that depend on aviation. Enticing these firms to transition away from products that will remain largely fossil fuel dependent the coming decades is a daunting task for ANVR, as the trade organisation representing the business interests of these firms. Aviation lacks feasible emission reduction solutions available at the required scale to achieve net-zero emissions in time (see 4.2), and the bulk of 199 ANVR member tour operators operating in the leisure travel segment currently have product portfolios that are fully or partially aviation-dependent (46% use air transport exclusively, regardless of distance; another 36% use air transport and other modes of transport (Buijtendijk et al., 2024)).

5.4

For a considerable part, the aviation-dependency of ANVR members can be viewed as a situation of ANVR’s own making. Since 1989, this trade association has played a role in introducing the topic of sustainable tourism to its members, and initially succeeded in re-defining sustainable tourism within the scope of destinations (van der Duim & Keller, 2021; van Wijk, 2009). The climate issue of air transport – historically a taboo subject to ANVR and airline partners (notably KLM and Transavia) given the increasing number of holiday flights and related commercial interests – was first kept off-limits and later

predominantly considered as a responsibility of consumers rather than tourism companies (Beckers & Jansen, 1999; Buijtendijk et al., 2018; van Wijk, 2009). ANVR’s emission reduction ambitions and activities have never lead to emission reductions (see 4.3 and 4.4). Instead, in the face of rising Dutch outbound leisure travel emissions (see 4.4), ANVR’s sustainability initiatives have mainly focused on symptoms rather than underlying causes and often functioned to keep structural solutions off-table (Buijtendijk, 2021; van der Duim & Keller, 2021). 5.5

ANVR members and affiliated companies have also frequently mislead consumers about their sustainability activities. Since 2016, 15 greenwashing cases have been brought up against advertisements of tourism firms promoting their products in the Netherlands: 1 civil court case and 14 Stichting Reclame Code (SRC) cases (SRC is the organisation that deals with the self-regulation of advertising in the Netherlands based on rules set out in the Dutch Advertising Code (SRC, 2025a)). In the vast majority of these cases, the court / SRC ruled that the advertisements of these firms were misleading (see table 2). Mid 2024, the European Commission and EU consumer authorities – co-led by the Netherlands Authority for Consumers and Markets (ACM) – also sent letters to 20 airlines identifying several types of potentially misleading green claims and inviting them to bring their practices in line with EU consumer law (ACM, 2024; EC & CPC Network, 2024), with due references to Dutch cases (BEUC & ClientEarth, 2024). Therefore, also in the Netherlands, government policies that incentivize modes of tourism that align ANVR with its own net-zero pledge as signatory of the Glasgow Declaration play an important role. A ban on fossil advertisements in the public space is an important step in this respect, as this reduces the marketing cost of sustainable travel products.

It also simply limits opportunities for greenwashing, the latter which confuses consumer decisions (Bouman et al., 2025; Friedman & and Campbell, 2023).

Year

Company

Utterance

SRC/court

Result

Reason loss/win

2016

TUI (tour

use term

SRC

Industry

Misleading sustainability

operator

sustainability

loss

claims.

Industry

Would imply airlines are

win

not allowed to advertise.

with own airline) 2019

KLM

Baby in ad

SRC

2020 2021

KLM Groningen

Biofuels Green flying

SRC SRC

airport 2021

Low

Climate-

Carbon

neutral travel

SRC

Travels 2022

Groningen

Green flying

SRC

Airport 2022

KLM

CO2

SRC

compensation 2023

SRC

Industry

Misleading sustainability

loss

claims

Industry

Misleading sustainability

loss

claims.

Partial

Elements of the message

industry

contain misleading

loss

sustainability claims.

Industry

Misleading sustainability

loss

claims.

Industry

Misleading sustainability

loss

claim.

Partial

SRC is not in the position

Corendon

Leave the

(tour

destination

industry

to judge on general

operator

better than it

loss

claims about how travel

with own

was.

companies should

airline)

advertise; misleading sustainability claims.

2023 2024

TUI

Fair travel

Travel

CO2

Essence

compensation

SRC SRC

Industry

Misleading sustainability

loss

claims

Industry

Misleading sustainability

loss

claims

Industry

SRC is not in a position to

win

judge on general claims

(tour operator) 2024

TUI

Flights

SRC

about how travel companies should advertise. 2024

2024 2024

MSC

For a greater

Cruises

beauty

TUI

Fair Friday

KLM

Greenwashing

SRC

SRC Court

Industry

Misleading sustainability

loss

claims

Industry

Misleading sustainability

loss

claim

Industry

15 out of 19 sustainability

loss

claims are misleading.

Table 2. Greenwashing cases involving the Dutch outbound travel industry. Source: (JudicalSystemNetherlands, 2025; SRC, 2025b)

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LIST OF SIGNATORIES Dr. Bas Amelung Assistant Professor Earth Systems and Global Change group Wageningen University & Research The Netherlands Dr. Alberto Amore Assistant Professor Geography Research Unit University of Oulu Dr. Bailey Ashton Adie Postdoctoral Researcher Geography Research Unit, University of Oulu Finland Chair Leisure Studies Association Director of Communications Recreation, Tourism & Sport Specialty Group American Association of Geographers Prof. Dr. Martin Balas Sustainable destination management Eberswalde University for Sustainable Development Germany Dr. Harald Buijtendijk Senior researcher & lecturer Centre for Sustainability, Tourism & Transport Sustainability Transitions research group Breda University of Applied Sciences The Netherlands Dr. Scott Cohen Invited Full Professor Research Centre for Tourism, Sustainability and Well-being (CinTurs) University of Algarve Portugal Dr. Cenk Demiroglu Associate Professor Department of Geography Umeå University Sweden Prof. Dr. V.R. van der Duim Emeritus Professor Wageningen University & Research

The Netherlands Dr. Martijn Duineveld Associate Professor Cultural Geography Environmental Sciences Group Wageningen University and Research The Netherlands Eke Eijgelaar Senior researcher & lecturer Centre for Sustainability, Tourism & Transport Breda University of Applied Sciences The Netherlands Prof. Dr. Robert Fletcher Professor Sociology of Development & Change Group Wageningen University & Research The Netherlands Prof. C. Michael Hall Professor Department of Management, Marketing and Tourism University of Canterbury New Zealand Visiting Professor Department of Marketing and Tourism Linnaeus University, Sweden Adjunct Professor Taylor's University Malaysia Associate University of Johannesburg South Africa Prof. James Higham Distinguished Professor Department of Tourism and Marketing Griffith Institute for Tourism Griffith University Australia Prof. Gijsbert Hoogendoorn Professor Department of Geography, Environmental Management and Energy Studies Faculty of Science University of Johannesburg

South Africa Prof. Edward H. Huijbens Professor and Chair Cultural Geography Environmental Sciences Group Wageningen University & Research The Netherlands Dr. Ko Koens Professor New Urban Tourism Inholland University of Applied Sciences The Netherlands Dr. Ing. Paul Peeters Emeritus Professor Sustainable Transport and Tourism Centre for Sustainability, Tourism & Transport Breda University of Applied Sciences The Netherlands Visiting scholar Cultural Geography Group Wageningen University & Research The Netherlands

Dr. Reint Jan Renes Professor Behavioural Science Faculty of Social Science and Law Psychology for Sustainable Cities research group Amsterdam University of Applied Sciences The Netherlands Prof. Jarkko Saarinen Professor of Human Geography (Tourism Studies) Geography Research Unit University of Oulu Finland Prof. Dr. Wolfgang Strasdas Scientific Director Centre for Sustainable Tourism (ZENAT) Emeritus Professor Eberswalde University for Sustainable Development Germany

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